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Pre-clinical biopharmaceutical company designs new website to introduce next generation cell therapies

Pre-Clinical Stage Biopharma Website Design

Website Project Overview

FibroBiologics is a pre-clinical stage biopharmaceutical company based in Houston, Texas. Their team of scientists and industry leaders has developed next generation fibroblast cell-based therapies that aim to cure and treat patients suffering from chronic diseases. The FibroBiologics team enlisted the help of our expert interactive agency to elevate their existing website that would more accurately reflect their present day company, achievements, goals, and hopes for the future.

Pre-Clinical Stage Biopharma Website Design Challenges

FibroBiologics approached our digital agency with a biopharma website they had outgrown. Therefore the site no longer reflected who they are as a company today. They were ready for a harder-working, elevated website design. One to communicate their innovation quickly, clearly, and compellingly. Their project timeline was set for eight weeks. 

What information is needed to design a biopharma website?

The pre-clinical biopharma company wanted a website that highlighted their next generation innovative therapies. Secondly, they needed to showcase it’s extensive list of current patents, it’s pipeline, and the world-class executive boards and team. 

Next, the website needed to quickly introduce and articulate the science behind their fibroblast cell-based therapies.  Lastly, the site needed to build credibility and trust through supporting clinical documentation and papers. The pre-clinical stage biotech was looking to entice potential partners and investors to join. 

Creating a winning website for a pre-clinical stage biopharma

FibroBiologics had a website that no longer reflected who they were as a company today. They were ready for an elevated website design to communicate their innovation quickly, clearly, and in a compelling way. 

This Houston-based biopharma needed a complete website redesign and reworking of their current messaging to elevate their brand.

In summary, we created science based, relevant imagery paired with hard-hitting content, to bring this vision to life.

Custom redesign from concept to completion

The FibroBiologics team wanted to communicate the power of their fibroblast cell-based therapies with a new homepage hero headline and tagline. Our writers presented several new headlines and taglines that ranged in style and tone, and the FibroBiologics team chose the options that really captured the heart of their company.

Next, messaging was created throughout the website and the team was very pleased with the outcome.

Understanding the nuances of website content & design for a Biopharma Start-up

Once our designers and writers finished the redesigning and rewriting process, we worked with FibroBiologics to create their new website on an expedited timeline. Our designers carried elements of the logo throughout the entire site, and incorporated other scientific imagery unique to FibroBiologics’ actual work.

In addition to complete design, our digital agency also wrote copy for this new pre-clinical stage biopharma website. Our content team worked closely with the client to understand their history as a company, as well as the complex science and innovation of their therapies. We have worked with dozens of biotech and biopharma companies to write and edit web copy, and understand the needs and nuances of writing for this industry. We are able to take complex scientific language and make it easy to understand for a range of audiences in addition to making it optimized for the web.

Website Features Customized for Biopharma

The pre-clinical stage biopharma website not only highlights their groundbreaking work in creating potential cures and powerful treatments for patients with chronic diseases, but also their experienced team of doctors and PhD scientists. Each page of their site highlights their expertise through:

Firstly, through graphics and imagery we are showcasing FibroBiologics next generation cell therapies.

Secondly, a dedicated science page explains the science behind their innovation.

Lastly, the about page that details their team’s decades of experience as well as their boards and leadership expertise in the industry.

Learn more about what our award-winning Boston-based website design agency can do for your biopharmaceutical company.

 

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