Our digital agency has worked with many early-stage biotechnology companies before who are working hard to introduce new therapies to stagnant therapeutic areas in hopes of making meaningful scientific advancements that can save lives.
Our digital agency has worked with many early-stage biotechnology companies before who are working hard to introduce new therapies to stagnant therapeutic areas in hopes of making meaningful scientific advancements that can save lives.
Team Tacit needed a disruptive yet informative emerging biotechnology website design that could successfully capture the attention of investors and future partners, and encourage them to join their team. Their goal was to reach new investors and partners, attract talent, and introduce their biotechnology industry-wide.
Team Tacit’s Splicing-Directed RepairTM technology aims to fix defective genes while avoiding the risks associated with other gene editing approaches to deliver the first broadly-applicable and inherently safe treatment for patients suffering from devastating genetic diseases.
We partnered with Team Tacit to understand their desires so we could bring their creative vision to life. Our design team created a bright and bold color palette—a strategy many emerging biotech companies are using to stand out in a color-muted biotech space while our content team worked to craft clear, succinct messaging that was enticing and actionable. With the visual look and feel established, our designers and our content team worked seamlessly with the client to refine and elevate every element of their website to tell the story of Team Tacit.
Our writers clearly set up the problem and solution on the homepage and then directed visitors to interior pages throughout the website to continue the user’s journey. The rapport built between our expert digital agency and Team Tacit was pure magic. Ideas flowed, the team inspired one another, and the outcome reflected that great synergy. The messaging creation and positioning process started from scratch, as this was the first time Tacit’s CEO was drafting and creating consumer-facing messaging that introduced their next-generation RNA gene therapy to the biotech space. Together, with our expert team of writers the process flowed and real-time “riffing” got the team exactly where they needed to be from a content perspective.
Apart from beautiful design and clear, engaging messaging, the emerging biotechnology website design needed to illustrate the boldness of their team and the innovation they created. Through fun, playful, approachable messaging on their Careers, Partners, and Contact Pages, their company’s personality stood out. The bright colors and light and dark contrasts of their biotech design made their website feel fresh, bold, and innovative, which was reflective of their team and their San Francisco roots.
We worked closely with Team Tacit to understand their goals and challenges so we could create an emerging biotechnology website design that was customized to fit their needs. Their website highlights the details of their next-generation RNA gene therapy and their Splicing-Directed RepairTM technology. Their website achieves this through:
