Lakeland Respiratory is a franchise of healthcare providers specializing in oxygen and respiratory care located in Central Alberta, Canada that provides services for asthma, COPD and sleep apnea sufferers.
Lakeland Respiratory Services needed a marketing website that could promote services for their three different Alberta respiratory care locations. The website needed to present all three locations with cohesive branding, and optimized location pages to help each location rank in Google local intent searches and also make it easy for the the franchise to manage their websites in one easy-interface.
The responsive multi-location, healthcare franchise website is built on the WordPress platform that incorporates a content management system making it easy to manage and optimize. The website also includes a product catalog, and sleep apnea, COPD and asthma general interactive tests to help screen users for various respiratory problems.
Lakeland Respiratory also needed help with local search and SEO for their multi-locations. The website integrates several location pages along with a consistent NAP (name, address, phone) on all pages and locations including Google Maps and other directories to make local search more consistent and rank higher in local search intents. Search engine optimization also consisted of content optimization for services and products.